As the American population ages, an emerging trend in franchises will be those that serve these populations. Senior-focused and senior care franchises will gain momentum not just in 2010, but for many years down the road. We’re not just talking nursing homes here – advances in medicine and technology will allow people to live longer, stronger, healthier lives. Today we’ll be talking about senior health-related franchise opportunities.
Exercise is a proven way to stay healthy and active, especially as we age. Though fitness franchises can be tricky – the market is full so you must have a unique selling proposition – few fitness franchises focus on the 50-and-over set.
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Why do you suppose so many retirement communities feature golf courses as the main draw to their services? Retirees take their golf seriously. Branded retails stores that focus on just golf are a one-stop-shop for the tee-minded retiree.
For older folks, the key to staying in their homes longer is mobility. If they can get around their homes and live comfortably without assistance, they can age in place. Franchises that provide mobility services such as ramps, scooters, and home modifications will be important in coming years.
Elderlaw jobs have increased by 121% since 2007 as the legal world prepares to meet the needs of aging baby boomers. This population is expected to grow but still wish to maintain their assets and protect themselves from legal harm.
Next time, we’ll be talking about some more ways to serve the nation’s elderly population via franchise opportunity.