A Vision for Success

We all have a different idea of success. For some of us it might be a house or luxury vehicle we’ve always wanted, and for others it could simply be having the financial stability to provide for our families. To accomplish these particular goals, we craft a vision for our success and rigorously strive toward fulfilling the [...]

2016-06-30T00:00:00+00:00June 30th, 2016|Categories: General|Tags: , , , , , , , |

2016: The Year of the Millennial

Let’s kick things off with a few statistics: By 2018, Millennials will have the most spending power of any generation.63% stay updated on brands through social networks.43% have liked more than 20 brands on Facebook.90% of Millennials surveyed think being an entrepreneur means having a certain mindset rather than starting a company.54% either want to start a business or already [...]

2016-06-27T00:00:00+00:00June 27th, 2016|Categories: General|Tags: , , , , , , , |

4 Ideas for Maximizing Business Success

Revisiting your purpose. One of the most important things we can do as business owners is to consistently revisit the reason why we started our particular business venture. What was it that drove you to take on this new journey? Why did you decide that starting your own operation was the route you needed to [...]

2016-06-21T00:00:00+00:00June 21st, 2016|Categories: General|Tags: , , , , , , , , , |

Stop Struggling. Start Succeeding.

  If the thought of making your own schedule, creating your own business strategy, and operating a business according to your own values and goals sound intriguing, you’re not alone. Sure, there are a lot of great advantages to operating your own business, but what about the tough times of being a business owner? Here [...]

Executive Call with Boynton Weekes

On the podcast Executive Call, Lorraine Allen from America's SBDC at The College of New Jersey discusses the ins and outs of business ownership through franchising with our franchise specialist Boynton Weekes.  Franchising isn't just food, explains Boynton, as he delves into the wide variety of over 150 franchised concepts.  From funding options, how to get [...]

2016-06-14T15:16:20+00:00June 14th, 2016|Categories: General|

Ready, Aim, Fire: Target Markets

Knowing your target market and how to appeal to it   How you market to your desired customer will play a large role in the success of your franchise. By catching attention, gaining reputability and earning loyalty, marketing strategies are a foundational tool in the long-term running of your franchise which leads to personal satisfaction [...]

2016-06-14T00:13:24+00:00June 14th, 2016|Categories: General|Tags: , , |

Before you Sign your Franchise Agreement

Signing into a franchise agreement can be a daunting prospect, filled with anticipatory fear and excitement. As you move into this phase of your career, you must recognize the importance and responsibility your signature signifies. Often, new franchise owners fail to take necessary precautions and examine certain elements which leaves them ill-prepared and facing unexpected [...]

2016-06-01T02:45:52+00:00June 1st, 2016|Categories: General|Tags: , |