Archive For September,2013
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Credit: By Rodney Brooks, USA Today, Copyright 2013. Appeared on front page of “Money” section, 9/24/13. Many Boomers have visions of encore careers and even starting businesses when they “retire” from their current careers. And they are becoming entrepreneurs in record numbers. There is a bold group of entrepreneurs who are financing their start-ups with […]
With many franchise opportunities, the responsibilities of marketing your small business are spelled out in your contract—often step-by-step. In some cases, you may be required to make routine marketing spends in your particular territory. Others may require you to utilize in-house corporate capabilities, ranging from design and print production services to shared media outreach utilities. […]
One of the great selling points of a majority of franchise opportunities in the marketplace today is the option to choose a “manage the manager” business model. It’s also referred to, in a more highbrow sense, as the “semi-absentee” model. To many interested parties, this is a convincing benefit because they see this option as […]